Just Eat It: A Food Waste Story
Year: 2014
Country:
CANADA
Run Time:
74 minutes
First go to your refrigerator. Now be honest. How much in there is bad or plain forgotten about? It is estimated that a staggering 50% of food produced – from farm to table and all stages in between – is uneaten, discarded needlessly, or destroyed. Filmmakers Grant Baldwin and Jenny Rustemeyer found a way to investigate the truth about these numbers. They embarked on a daring six-month project. They would purchase no new or fresh produce or groceries and live solely off discarded foods: items pulled for sell-by dates, rejected for aesthetic reasons, or simply tossed into dumpsters – though perfectly fine. As the project progresses, what they discover about the reality of food waste is only the beginning. The deeper they go, the more they discover about themselves and a shocking culture of waste in which all of us, consciously or not, are willing co-conspirators. JUST EAT IT – A FOOD WASTE STORY’s odyssey, at once humorous, horrifying, and hopeful, might have you looking differently at that little tupperware container you've forgotten about for weeks. – C.R.
CIFF39 Screenings
Tower City Cinemas
Wednesday, March 25, 2015 at 6:30 PM
Thursday, March 26, 2015 at 12:20 PM
Competition
Global Health Competition
Director
Grant Baldwin
Filmography
"The Clean Bin Project" (2010), JUST EAT IT: A FOOD WASTE STORY (2014)
Producer
Jenny Rustemeyer
Cinematography
Grant Baldwin
Editing
Grant Baldwin
Peg Leg Films Inc.
foodwastemovie@gmail.com
foodwastemovie.com
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