The Cleveland International Film Festival promotes artistically and culturally significant film arts through education and exhibition to enrich the life of the community.
Country: USA, CANADA
Run Time: 82 minutes
In the early days of cinema, and even into the 80s, movie posters were works of art. Often designed by brilliant illustrators, they were sometimes more memorable than the films themselves. Many of the artists who made these masterpieces were unknown to the general public due to film companies prohibiting them from including their signature. This restriction led such artists as John Alvin to find unique ways to hide his name within the poster. In the 90s, things began to change as technology presented new tools for creating posters. There was a shift from illustrations to photoshopped heads of the film’s star actors. As you’ll see in 24x36: A MOVIE ABOUT MOVIE POSTERS, this bland tactic became hilariously overused. While the industry moved on, die-hard movie fans took their love of illustrated poster art to the internet, leading to a highly competitive collectors’ market. This inspired young artists to revive the artform, designing new posters for vintage flicks as well as for today’s independent films. Featuring local movie poster connoisseur Matthew Chojnacki—author of the Alternative Movie Posters books—this lively documentary explores the history of this illustrated art form and its unexpected comeback. —E.F.
Cleveland Institute of Art Cinematheque
Thursday, March 30, 2017 at 9:30 PM
Tower City Cinemas
Friday, April 07, 2017 at 9:50 PM
Sunday, April 09, 2017 at 4:45 PM
FILM IS ART
Recommended for High School Students +
Nesnadny + Schwartz Portrait Documentary Competition
Related Daily Postings
Poster Passion: Cleveland Native Crazy for Movie Art
Kevin Burke is a filmmaker from Toronto, Ontario, Canada. He studied digital film and television production at Toronto Film School. He's the owner of Post No Jokes Productions.
24x36: A MOVIE ABOUT MOVIE POSTERS (2016)
David Lawson, Graham Lee, Andrea Butler, Richard Chan, Kevin Burke
Richard Chan, Kevin Burke